A five-step framework, backed by real recovery data
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Audit
Learn how to baseline your portfolio's sortability
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Act
Rank your EPR exposure, and build an audit trail before fees and PPWR grades tighten
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Backed by data
Using data from real recovery facilities, not lab tests
See how your packaging performs in the real world
Small design choices, colour, coatings, sleeves, format, can change a product's recovery rate more than the material itself. The checklist shows the recovery data behind decisions like these, and what it means for your compliance position.
Download the checklist

With the expansion of extended producer responsibility (EPR) policies, solutions like this can support teams in aligning internal goals with external requirements. It's a timely and practical tool for companies navigating new packaging rules and expectations.

Marcu Alexander
Director - Development & Strategic Initiatives at U.S. Plastics Pact (formerly of Danone)

AI-enabled waste intelligence tools have great potential to provide new visibility into how packaging is actually being sorted... to inform future packaging design, enable recyclability in practice and at scale, and increase the supply of high-quality recycled materials.

Dr Liz Smith
Global R&D Head of Deodorants at Unilever

To help achieve our circular packaging goals, we must move beyond aspirational guidelines and embrace real-world evidence. Our partnership with Greyparrot and the integration of Deepnest represents a fundamental shift in how we approach sustainable packaging. AI-driven waste intelligence allows us to go beyond simple tracking and into advanced scenario modeling, helping us identify the most impactful design changes and implement innovative solutions across our global portfolio faster and more cost-effectively than ever before.

David Lickstein
Global Head of Packaging Innovation, Sustainability, and Experience
The Packaging Mindset Report
Find out how we turned 20 interviews and over 50 academic papers into a single, impactful report on the packaging ecosystem.

